Clever couponing is the way most households beat the heat when it comes to rapidly dwindling household budgets. But, there are some national retails chains that aren’t as keen on the concept and they’ve set out to stop it.
Retailers across the country are striking back at what they consider ‘extreme couponers’; those customers who spend hours clipping just the right coupons and in-store specials so that they can overlap them and get large numbers of items for next to nothing. Companies such as Rite-Aid, Publix and Target have completely revamped their coupon guidelines specifically to stop the couponing trend. One of the most prevalent changes is the number of coupons a customer is allowed to use in one visit.
Rite-Aid spokesman Eric Harkreader had this to say:
“We have updated our policy so that all of our customers can take advantage of great value rather than small groups excessively taking advantage of them.”
By ‘taking advantage’ he must mean using them to the best worth so that you have enough money left over to put gas in your car.
Not to be left behind in the coupon dust, Target has now announced that it will no longer allow customers to combine brand and Target buy-one-get one offers. Publix didn’t even have a coupon policy until now and they claim the change is because of smart coupon clippers. Their way to combat the issue is to give each store manager the power to decide which coupons you’re allowed to use based on product availability.
Many stores claim that customers purchasing “too much” off the shelves is a problem. Odd…I thought selling was the goal. Let’s not forget…these stores still get every penny of the full retail price from the brand. Sounds to me like it isn’t an issue of fair shopping. It’s an issue of stores getting all bent out of shape because they feel they’ve been outwitted.
And you know what? They have.
So where does that leave the growing consensus of Coupon Queens? Of course there are still hundreds of other stores and chains that have not implemented anti-couponing measures…but for how long?
Read the full store here: http://abcnews.go.com/Business/extreme-couponer-policies-hit-target-rite-aid-publix/story?id=14011104